YOUNG drivers took part in a car-crash simulator as part of a hard-hitting safety campaign.
The Scottish Fire and Rescue Service teamed up with police and council safety partners to deliver the demo at Kilmarnock College last week.
It offered students and visitors the chance to experience a 5mph crash – and fully illustrate why it is vital to wear a seatbelt.
Station Manager Greg Fleming said: "The purpose of this event is to inform up and coming young drivers of the consequences of careless and dangerous driving.
"It also focuses on making potential passengers of motor vehicles recognise their responsibility for wearing seatbelts and take responsibility if the driver is travelling too fast.
“Working with our partners at Police Scotland we are bringing road safety in the area to the fore, demonstrating how the public can take control of their own driving style and raising awareness about the consequences of a road traffic collision and how collisions can be avoided.”
The event was one of many SFRS initiatives to help reduce the number of people killed or seriously injured on Scotland’s roads.
For more information on staying safe on the road, visit the SFRS website: www.firescotland.gov.uk/your-safety/road-safety